SOCIAL MEDIA
From idea to completion, promoted different brands using Facebook, Instagram, Snap Chat, and other platforms. Industries included Chambers of Commerce, Real Estate, Marketing and Promotion, Hillside Terrace Products, and more.
SOCIAL MEDIA - ANALITICS
SOCIAL MEDIA - CAMPAIGNS
Prepared social media reports for The Promotion Guru and changed strategies based on results.
Campaign idea generation for different mediums, including video ads, social media, print, T.V.
PR & EVENTS
MISSION BBQ
Community Ambassador
Researched and identified opportunities, developed new connections, utilized established connection channels to support our community's needs while exposing the brand. Positioned the brand across four different cities simultaneously with multiple Military, Firefighter, and Police Departments.
Established, organized, and executed all in-store marketing campaigns, community grassroots events and community involvement, in store events, including booking Pipes and Drums, singers, photographers, vehicles, and more. Delivered positive organic social media comments, yelp and google ratings due to interaction with the public. Created V.I.P. list, customer data base, and kept communication of monthly events customers.
NBC UNIVERSAL
Event Coordinator - Employee Resources Groups (E.R.G.s)
Launched E.R.G. Women's Network Newsletter Yes, She Can! Worked together with a graphic designer to develop the newsletter, and posters for my events. Organized events, in charge of booking speakers, coordinated with other team members to monitor RSVP count, I.T. services, studio manager for microphones and other media, secured studio or conference rooms, contracting catering. Wrote post communication events and posted on the NBCU intranet website, and Facebook, and e-mail blast.
NBC UNIVERSAL
Leader - Veterans Network @NBCUniversal
Directed development initiatives and events for more than 100 employees for Veterans Network @NBCUniversal.
Implemented strategic planning to grow membership engagement, achieving 90% growth. Then, created SOP and delegated to 9 volunteers. Created alliances with other ERGs, for profit and nonprofit organizations, schools, and internal business. Facilitated news coverage with existing relations between NBC6 News and Honors Flight South Florida. Managed budget and developed strategic communications to promote the ERG throughout different outlets, newsletters, and communications.
PRODUCER AND VIDEO EDITOR
RECOMMENDATIONS
Francisco Rivera
Vice President, Distribution & Strategic Development
NBCUniversal Telemundo Enterprises
I have had the pleasure of working with Cecilia since 2010 when she was helping my team prepare content for digital distribution. Since then, every time she worked on one of my projects she has shown tremendous skill, professionalism and creativity. Cecilia is always looking to do better and learn something new while doing a fantastic job with a great smile. I highly recommend Cecilia, she is a team player, has a great attitude, ideas, and outstanding knowledge of TV medium as a whole.
Jorge Cerpa
Journalist
Univision.com
I worked with Cecilia in Telemundo, and she is always on top of every detail in her projects. She is also always thinking out of the box with innovative ideas.
Patty Vasquez
Realtor
Keller William Legacy
I highly recommend Cecilia in the marketing field. As a Realtor, I need exposure and leads, Cecilia had built my Website, she worked on my Facebook with campaigns that had driven more clients to my Real Estate career. She had also built my YouTube channel from scratch and my Instagram. She is a pleasure to work with, and will go the extra mile to help you reach your goals.